On lifetime goals

"DEVIL is a big one. Most teenagers, if they really want to annoy their parents, buy something that has a word. Serial Killer is a huge T-shirt line for us. Pimp Gear is big. Anything that says Porn Star: out the door. Girls love it. It's a little naughty, but it's not hurting anyone."

--Merchandise buyer for Allston Beat, Boston

"Have you seen Playboy T-shirts around? When a girl wore a Playboy shirt when I was a teenager, it was the hottest thing ever. Now, you know how it is ultimately, whatever is amazing becomes preppie. They sell 'em in a mall. However, anytime you have something trendy, a branch of it, which is a little bit more obscure and has a little bit more flavor, is the new cool thing. So I once saw a cute girl wearing a Hustler shirt, and I once saw a cute girl wearing a Barely Legal shirt. I've seen one of each. And I'm telling you, there are going to be a lot more of them. If we started a company bootlegging T-shirts with the logos for Hustler, Barely Legal, High Society-Black Tail, I think, would be huge: this is how you make money. Twenty-five dollars, plus shipping and handling... Have you ever seen a flat-chested girl who looks like the stepdaughter of a business executive wearing a shirt that says "PORN STAR"? These chicks are not porn stars. They probably don't even go down. But they will wear a Nugget T-shirt. And I want to be the person that sells it to them."

--MC Paul Barman, quoted in Abercrombie & Fitch Quarterly, Spring, 2002